SHARE is a monthly workplace giving programme that encourages companies and employees to make a collective effort in helping the less fortunate through monthly contributions to Community Chest.
Currently, it relies on more than 210,000 corporate and individual donors to generate a steady source of income to help fund the programmes supported by Community Chest.
Community Chest launched the second sector-wide campaign, “Stockbrokers with a Heart”, on 28 January 2011 to raise funds for the needy through SHARE. The campaign was strongly supported by the Securities Association of Singapore. Nine member firms pledged their support for SHARE by donating a total of $230,000 to Community Chest to launch the campaign.
“Stockbrokers with a Heart” was a follow-up to the first sector-driven campaign, “Hoteliers with A Heart”, which was launched on 16 June 2010 to reach out to employers and staff in the hotel sector. Seven new hotels have come on board the SHARE programme as a result of this campaign, with 1,000 new SHARE donors.